Seo Strategy Development with expertise in Content Optimization

SEO Strategy Development · Content Optimization · Keyword Research · Technical SEO

Johannesburg, South Africa 9 services
Specialties
SEO Strategy DevelopmentContent OptimizationKeyword ResearchTechnical SEOSEO Training and Workshops
Professional Services
SEO AuditsOn-Page SEO OptimizationLink Building StrategiesLocal SEO ServicesSEO Content StrategySEO Workshops and TrainingTechnical SEO ConsultingSEO Performance Tracking and ReportingCompetitor SEO Analysis
Professional Timeline
Increased Organic Traffic by 150%
Successfully improved website visibility and user engagement for a major client.
LIXIL Africa
Developed SEO Training Program
Created a comprehensive training program that empowered over 50 marketers in SEO best practices.
The SEO Coach
Featured Speaker at Digital Marketing Conference
Presented innovative SEO strategies to an audience of industry professionals.
Cape Town Digital Marketing Summit
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Expert Q&A

3 answers

Community questions answered by Carla dos Santos

How do I work with a client who insists on approving every piece of content first?

I offer to send drafts for major campaigns but handle smaller posts autonomously to speed things up. Building trust is key.

Where do AI content tools genuinely help and where do they fail?

AI tools excel in generating ideas and drafts quickly. However, they often miss tone and context, which makes human review essential.

How are marketers handling analytics gaps due to cookie deprecation?

Moving to server-side tracking has been a big shift. It's more complex, but the insights are definitely worth it.

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