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6
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Short posts tend to perform better. They encourage scrolling and sharing, while long articles require more commitment. If you have something in-depth, consider breaking it into several shorter posts.
Do long LinkedIn articles really reach more people than short posts?
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15
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I've been experimenting with both long articles and short posts on LinkedIn. The long ones take a lot of effort but I'm not seeing great engagement. What should I focus on for better reach?
2 Answers
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5
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I find that mixing both works best. Use short posts for quick insights and long articles for deeper dives. Pay attention to your audience's feedback on what they want more of.
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